Market Analysis · SHS1 Economics

Lesson notes

Learning Objectives

Indicator: 1.2.3.LI.2 - Identify the types of market.

By the end of the lesson, learners can:

Differentiate between physical (traditional) markets and online (digital) markets based on their key features.
Classify different buying and selling scenarios as either physical or online markets.
Describe the characteristics of a physical market using examples from their local community.
Explain the characteristics of an online market using Ghanaian e-commerce platforms as examples.
Justify the advantages and disadvantages of both physical and online markets in a short oral presentation.

Sign in with your phone number to read the full note and download the GES plan - free.

Sign in with phone number

Curriculum details

Strand: Firms' Innovative Decision Making (Strand 2)
Sub-strand: Market Analysis (2.3)
Content standard: 1.2.3.CS.1 - Develop the skills needed in market analysis. 1.2.3.LO.1 Use relevant information from the environment to examine the concept of market and its types.
Indicator: 1.2.3.LI.2 - Identify the types of market.
Suggested placement: Semester 2, Week 4 (Week 24 of the year)
Our suggestion, laid out in curriculum order across three terms of twelve weeks. NaCCA does not fix the week, so follow your school's scheme of learning.
Curriculum reference: NaCCA curriculum document, p. 42

Exemplars (from the NaCCA curriculum)

Experiential Learning: With the help of Internet, visit the website of some selected Ghanaian online markets e.g., Jumia, or explore market through social media e.g., WhatsApp status, TikTok, Facebook, IG, etc. to explain the online type of market and make references to the visit to the school canteen or the nearby market to explain the physical type of market. Be sensitive to different ability and gender by guiding learners to respect individuals of different beliefs, abilities, religions, and cultures as they explore the concept of market. Encourage learners to exhibit integrity as they research for the information on market.
Assessment (1.2.3.AS.2). The document marks these depth-of-knowledge levels for this indicator: Level 4 Extended critical thinking and reasoning.
Teaching and Learning Resources:
- School canteen
- Nearby market
- Buyers
- Sellers
- Pens
- Exercise books
- Markers
- White boards
- Computers
- Internet
- Search engine
- Projects